Made in India, for Indian businesses
Technology Partner
What a sale costs you
Marketplaces take a cut and pay you weeks later. Storzu takes nothing and never holds your money.
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No Storzu commission on any order — we earn from subscriptions, never from a share of your sales.
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Direct UPI has no gateway in the middle. Connect one later if you want cards and netbanking — its fee is the provider's, and still never ours.
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No card to start, no per-product charge, no joining fee.
Storzu never sits between you and your customer's payment. On direct UPI the money moves straight into your account, and when you connect your own gateway it settles into that account — we are not a party to it either way.
How it works
No developer, no theme to buy, no hosting. Most sellers take their first order the same day.
Pick your business type, upload a product photo, and AI drafts the name, description, category and price for you to check and keep.
Put your store link in your WhatsApp status, Instagram bio and on a printed QR code. Google and AI assistants can find it too.
The order lands on WhatsApp, the customer pays your UPI or pays cash on delivery, and you confirm it from your phone.
Built for your kind of business
Kirana, fashion, homemade food, jewellery, restaurants, salons, tuition, rentals, real estate, farm stays, doctors, advocates — and plenty more.
45 supported business categories
Nine languages
This site and every screen of your dashboard, in English and 8 Indian languages — on every plan, including Free.
Showing your storefront in more than one language at once — a language switcher for customers, and AI translation of your product descriptions — is a paid-plan feature. A free store serves one language, and you choose which.
Inside Storzu
Catalog, payments, fulfilment, customers and reporting are product — not plugins you wire together.
Step 01 · Set up
A branded storefront ready to publish
Everything included
Free includes the storefront, WhatsApp orders, direct UPI and the order tools. Paid plans raise the limits — they do not unlock the basics.
Turn the chat you already sell in into a real shopfront.
Take money into your own UPI with no gateway account.
Add cards and netbanking on your own account when you want them.
Get catalog-quality photos and copy from an ordinary phone picture.
Customers hear from you at every step without you typing it.
Take a slot or a token instead of an order, where that fits better.
Run the work after checkout from one queue.
Issue compliant Indian tax documents from the order itself.
Move to yourname.com without rebuilding anything.
Be discoverable somewhere other than your follower list.
Let customers read your store in the language they think in.
Share the work without handing over the whole account.
Availability depends on your plan, country, payment-provider approval and the credentials you configure. AI output stays a draft until you publish it.
Professional practices
Doctors, advocates, accountants and consultants get a practice website that takes appointments.
Show qualifications, practitioners, facilities, clinic hours and appointment availability in one trusted website.
A credible website for practice areas, professional profiles, consultation requests and office contact — within Bar Council rules.
Present expertise, service areas, work samples, enquiry routes and availability in one credible website.
AI Product Studio
Most sellers stall on photos, not on the store. Upload what your phone already has — nothing publishes until you keep it.
Fix lighting and sharpness on the picture you already took.
Get a studio-style product shot without a studio.
Preview clothing and jewellery on a directed model before you publish.
Pricing
A plan, not a trial: no time limit, and it never converts. You pay a subscription or nothing at all — never a share of a sale.
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Free forever
For trying Storzu
₹199 / Month
or ₹1,999 / year (save ₹389)
Your own domain, online payments & Customer OTP
₹299 / Month
or ₹2,999 / year (save ₹589)
For larger catalogues, with Design Studio
₹599 / Month
or ₹5,999 / year (save ₹1,189)
For serious scale
Storzu's Free forever plan is ₹0 — list up to 10 products, take 100 orders per month with COD or direct UPI, and pay no per-order commission. Paid plans start at ₹199 per month.
GST is additional where applicable. Payment-gateway availability varies by country and account eligibility.
Compare every featurePopular starting points
Start with a free business website, store or shop.
Read the guideGive WhatsApp customers one catalog and ordering link.
Read the guideTurn product photos into a catalog you control.
Read the guideSizes, colours, AI studio photos and virtual try-on.
Read the guideCatalog, repeat ordering, delivery slots, UPI and COD.
Read the guideMenus, modifiers, dine-in, takeaway and delivery.
Read the guideServices, professionals, timed slots and token queues.
Read the guideShow products clearly with catalog pages and room scenes.
Read the guideTake orders in chat, confirm stock and get paid by UPI.
Read the guideWhat a free store includes, and when it is worth upgrading.
Read the guideMoney lands in your own UPI, with no cut taken by us.
Read the guideStorzu compared with Dukaan, Shoopy and Mydukaan.
Read the guideIndian sellers can take WhatsApp orders, direct UPI and cash on delivery. Storzu charges no per-order commission; a payment provider you connect yourself can still charge its own fee.
Storzu is a free online store and website builder for Indian businesses. You create your store or website at no cost, share one link on WhatsApp, Instagram or a QR code, take orders in WhatsApp, and get paid straight into your own UPI — Storzu charges no commission on any sale and never holds your money. Behind the storefront it also runs the business: products or services, orders, bookings and appointments, GST invoices, customer messaging over WhatsApp, SMS and email, and analytics, all from one dashboard. It works for retail, restaurants, services, professional practices, property enquiries, and stays.
Yes, and there is no time limit — the Free plan is a plan, not a trial, and it does not expire or convert to a paid plan. ₹0, no credit card. It includes 10 products or services, 100 orders per month, 2 storefront themes, a free QR code, WhatsApp order links, direct UPI payments into your own account, 20 welcome AI credits, and email support. New signups land on Free and stay there until they choose otherwise; a 14-day Growth trial exists but is opt-in and separate. You upgrade only when you want your own domain, online payments, appointments, a bigger catalog, or the Design Studio.
No. Storzu charges no per-order commission. In the supported bring-your-own-gateway model, customers pay through your own Razorpay, Stripe, PayPal, or Cashfree account, or by cash on delivery or direct UPI — so sale proceeds settle directly to your account and Storzu never holds your money. Storzu earns from its subscription plans and optional add-ons, not a cut of each order.
Retail and product sellers (fashion, jewellery, beauty, grocery and kirana, electronics, home décor, books and gifts, plants, pharmacy, pet supplies); food businesses (restaurants, cafés, bakeries, home bakers, tiffin and catering); service businesses (coaching and classes, fitness, repair and laundry, home services, interior design, events, consulting); professional practices (doctors, advocates, consultants); and property and stay businesses (real estate, farm stays, accommodation). Storefronts, terminology, and workflows adapt to each category.
No. Storzu gives you a free address at yourname.storzu.com. On paid plans you can connect your own custom domain (yourname.com), or search for and buy a new domain inside Storzu, with guided DNS, ownership, and SSL provisioning.
You choose. Storzu supports cash on delivery, direct UPI (with a customer payment-proof workflow you review), and online payment gateways on eligible paid plans through your own Razorpay, Stripe, PayPal, or Cashfree account. Payments settle to your own account — Storzu does not hold or process your sale proceeds in the bring-your-own-gateway model.
Most businesses launch in minutes through a guided setup flow — sign up with email, Google, or Apple, verify your phone, pick a category and template, add products or services (optionally with AI), and share your link.
Storzu combines a website and store builder, services and appointments, restaurant menus, stays, professional-practice sites, an AI Product Studio, GST invoicing, and multi-channel messaging in one platform — with your own domain, online payments through your own gateway (no per-order commission), SEO-ready pages, and multi-language storefronts. Others focus on a narrower slice of online selling; see our detailed comparisons for a side-by-side look.
Start today
Set the store up free, share the link tonight, and keep every rupee of the first order.
